Closing of the Confia campaign in Chile

Community - SOLIDARITY

On December 21, the Libretas Confia (Trust Books) campaign was closed. These financial books supported families in the El Barrero region throughout the quarantine period.

The system consisted of a register, in which the merchant noted the products delivered to a certain family with a limit of $ 40,000. In this way, this family could buy the food they really needed at the time, excluding alcohol, cigarettes and gambling.

The project had the dual objective of supporting, on the one hand, families in economic difficulty in quarantine and, on the other hand, of strengthening local commerce, allowing the money to remain in the neighborhood at the time Fondacio deposited the amount with this grocer thanks to donations received from third parties.

The initiative started with a group of 15 families and ended up bringing together 60 in total.

These were the families who, to close the year and the campaign of the confias, received during a ceremony boxes made by the same adjoining stores, in which gifts were added for all those who had children under 13 years old.

The event included games, testimonies and songs. In addition, it was divided into two groups, in order to respect the health measures corresponding to capacity and social distancing.

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